Health and wellness-focused frozen food company The Real Good Foods Co. is announcing a new innovation: a line of breaded chicken products made without industrial seed oils. Available at Sam's Club and select retailers nationwide, the launch brings one of the largest-scale seed oil-free chicken offerings to the mass market—replacing commonly used oils like canola with a more traditional cooking fat, pure beef tallow. 

For decades, industrial seed oils such as soybean, canola, sunflower, and corn oil have been a processed food staple, the company says. However, amid rising consumer concerns over ultra-refined ingredients and inflammation-linked omega-6 fats, Real Good Foods is now offering a clean-label alternative.

The line features lightly breaded chicken breast chunks, nuggets, popcorn chicken, tenders, and strips, all featuring more than 20 g of protein per serving. The product caters to health-conscious consumers seeking high-protein, GLP-1-friendly meals made with fewer, less processed carbs and without added sugars, grains, or flours, the brand says.

"This is another example of Real Good Foods listening to our community and finding ways to satisfy their desire to live a healthier lifestyle," says Rikki Ingram, CMO, Real Good Foods. "It was not easy, but we knew it was an important step. By removing industrial seed oils and returning to traditional fats, we're creating a platform that supports better health without sacrificing taste or ease. These are the foods people love, reimagined for the way they want to eat today."

This launch also signals the start of a broader pledge: Real Good Foods will begin removing industrial oils from its entire portfolio, driven by the brand's belief that accessible frozen meals shouldn't come at the expense of clean ingredients, it adds.

Related: Real Good Foods launches Breakfast Bowls & Breakfast Bites