Fun Friday: ‘Spicy’ Doritos ad, McDonald's abroad, Pop-Tarts ice cream sandwiches, free DoubleTree cookies Kraft Mac & Cheese debuts Pizza flavor for $1 on Gopuff. Liz Parker Kuhn August 1, 2025 Walton Goggins teams up with the Frito-Lay brand for a Golden Sriracha-themed short film.Read More
IQBAR has functional ingredients on the brain The company’s bars include ingredients geared toward boosting cognitive function. Jenni Spinner July 29, 2025 In addition to plant-based protein and fiber, the snack products include lion’s mane, magnesium, and other things intended to improve brain health.Read More
Mars, Inc. to invest $2B in U.S. manufacturing by 2026 The company has already built a $240M Nature’s Bakery facility in Utah. SF&WB Staff July 29, 2025 The company's 339,000-square-foot facility will expand its capacity, with the ability to produce nearly one billion snack bars each year. Read More
Program seeks to increase fruitful use of blueberries The Blueberry Boost Accelerator seeks to encourage startups incorporating the fruit. Jenni Spinner July 25, 2025 Backed by the U.S. Highbush Blueberry Council, the initiative aims to encourage growing companies making use of the versatile berry.Read More
Fun Friday: Krispy Kreme Crocs, M&M's PB&J packed lunch, PEZ-flavored supplements Harvest Snaps takes sampling on the road with its "Veg Up & Go" campaign. Liz Parker Kuhn July 25, 2025 Ghirardelli is offering its patrons $7.25 hot fudge sundaes on July 25 (7/25), aka National Hot Fudge Sundae Day.Read More
State of the Industry 2025: Pretzels perform positively for the year Makers in the category are optimistic the good news will continue in coming months. Jenni Spinner July 25, 2025 Companies offering products in the salty snack category had a good 12 months; producers also feel good about the year ahead.Read More
State of the Industry 2025: Popcorn rolls with the punches Producers are continuing to innovate and offering adventurous flavors. Liz Parker Kuhn July 24, 2025 Consumers are searching for both better-for-you and indulgent offerings.Read More
State of the Industry 2025: Sales of frozen snacks and apps stay cool Dollar sales were flat over the past year, but producers feel the future looks bright. Jenni Spinner July 24, 2025 Challenges persist for the chilly category, but the word from company leaders is there are many reasons to feel optimistic about the coming months.Read More
State of the Industry 2025: Crackers keep evolving Products in the category are offering club-sized formats, BFY options, and more. Liz Parker Kuhn July 23, 2025 Consumers are searching for clean-label products with adventurous flavors.Read More
State of the Industry 2025: Puffed and extruded snacks get innovative The category is seeing a surge of new flavors, formats, and functions. Liz Parker Kuhn July 22, 2025 Consumers want new and exciting options in puffed and extruded snacks.Read More